Eurosport picks up sepaktakraw package

Pan-regional sports broadcaster Eurosport has acquired a rights package for the sport of sepaktakraw.

The deal includes two seasons of the International Sepaktakraw Federation (ISTAF) SuperSeries, from 2013-14 to 2014-15, as well as the second edition of the ISTAF World Cup, which will be staged in 2014.

The deal covers 47 territories in Europe and 17 territories in the Asia-Pacific region. In Europe, the coverage will be shown on the Eurosport 2 channel.

Eurosport agreed the deal with Asia Sports Ventures, a new joint venture that has been established by Malaysian pay-television operator Astro and the UFA Sports Asia agency to commercialise sepaktakraw – a fusion of football and volleyball – on a worldwide basis.

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